Origin and Concept: The song was inspired by the name of the gym where Scarlett works as a personal trainer. The concept of immortality resonated deeply with her.
Personal Interpretation: For Scarlett, immortality isn't about fantasy or fiction but about the "unkillable essence" within each person - who you truly are that can't be taken away.
Key Quote: "Who you are is an unkillable essence from my point of view... At the end of the day, what you're left with is you. And that's the most immortal aspect of self."
Visual Challenge: "How do you deal with the subject of immortality visually without getting a little weird? How do you capture something that's larger than life when all you have to work with is a camera?"
2. CREATIVE PROCESS
Songwriting Moment: The song came to her easily and completely - "Immortal always was what immortal was."
Musical Influences: She wanted to write her version of "We Will Rock You" with influences from Queen and Imagine Dragons.
Production Decisions: "We go from a double time to a half time tempo... we dropped down. It grounds in the chorus and yet is still uplifting."
Creative Metaphor: "Some songs are magic... I call it divine intervention. Whatever it is, it's just there. And it lives in you, and it comes to life in that moment."
Project Evolution: "I wasn't planning on recording an album. I was like, I'll do two or three songs, which turned into six songs because I couldn't pick. And then I went in, was gonna only do another five, but then I did another nine because I can't pick."
3. COLLABORATION AND TRUST
Sister Partnership: "Mia has been a profound, necessary relationship for me. I don't know where I would be without her."
Trust Building: "Building trust with people is hard... When you're creating something that's so yours, knowing somebody else is going to see your vision [is difficult]."
Working with Family: "I flew to Paris to work with my sister because there's nobody you're gonna trust more at the end of the day than the people you're closest to."
Creative Freedom: "You can just be more honest with the people that you know your whole life. You can be like, I don't like that. Can we fix that? There's no pretense."
Appreciating Collaborators: "Editors are unbelievable. I never knew how important editors were until recently."
4. NEW YORK'S INFLUENCE
City Rhythms: "Having grown up in New York has absolutely been a huge impact on who I am without my even realizing it."
Work Ethic: "The work ethic that is bred in New York is unparalleled... There's a speed. There's a pace. I think that's in my music."
Independence: "Like, I see sometimes kids being uncomfortable ordering a cup of coffee. I've been ordering cup of coffee since I was like nine. There's a self-sufficiency that's a part of that environment."
Identity: "I'm a very proud New Yorker. Even though I don't always want to live there, it will always be home."
New York Paradox: "Nobody cares about you in New York, and yet everybody cares about you. It's the weirdest thing."
5. BALANCING MULTIPLE RESPONSIBILITIES
Time Management: "I don't sleep much... I have a very supportive family. I lean on them hard."
Questioning the Journey: "I have bad days with this. This has been hard. You're like, why am I doing this? Because it's hard, and it's potentially entirely fruitless."
Investment Cost: "Being an artist is not cheap. And I don't just mean financially. It's emotionally not cheap. It's time consuming."
Perseverance Strategy: "You have to get a little too in over your head. Like, I'm in too deep to stop now. When it gets really hard, I've already done this step, this step, this step."
Support System: "My sister is my therapist. My mother's my other therapist. My father's my other therapist."
6. AUTHENTIC ARTISTIC EXPRESSION
Previous vs. Current Work: "I've flown from helicopters in a music video... had 16 background dancers up in Canada... This feels so much more my creation than any of that ever did."
Finding Authenticity: "Throughout life you spend a lot of time, especially in the arts and in performance and being on camera, trying to be somebody for somebody."
Supportive Environment: "I was suddenly surrounded by people who were just so accepting... People just love you for who you are."
Creative Transformation: "I was making music so much of my life for the wrong people... instead of making music for people who just wanted to know who I was."
Personal Pride: "Where I'm at and whether or not what I look like or what I sound like or whether it's good or not, I love what I'm doing. So I'm proud of it."
Success vs. Failure: "I wouldn't have put together all this and be putting this much effort into it if I didn't have the aspiration of reaching lots of people. And if I don't, that's okay. Failure to me would be not trying."